If you’re not familiar with the new social platform, TikTok, then where have you been? TikTok has revolutionised how people connect online in the last few years, and it looks like the only way is up. More and more people each day are joining the platform, and it’s popularity is soaring not only in the younger age groups, but in the older 18+ demographic as well. With this in mind, being active on TikTok is a must-have for any socially savvy or tech-aware person. However, many are unaware of the best ways to maximise enjoyment on the app, and make the most of your profile on there.
What is TikTok?
TikTok is a content sharing platform with various social elements, that allows users to post short form videos, usually accompanied by trending music. The app is now one of the fastest growing apps available to download, and the years ahead also look to show a steady increase in the number of monthly users on the platform. TikTok is responsible for starting trends, dance contests, providing content for memes, and even making some songs go viral. Its addictive scrolling feed means some users are now spending hours each day on the app, contributing to its consistent growth in popularity since its creation. Users can comment, like, or share videos that they enjoy watching on the app. In addition, a huge number of celebrities now use TikTok to join in with trends, and connect with their fans on a more personal level. This sets TikTok apart from other social media apps such as Facebook and Instagram where celebrities rarely appear on a personal account, or are managed by PR teams with staged photographs. Therefore, TikTok provides a service that feels more genuine than its other app competitors, which has contributed to its huge rise in popularity.
Why are followers important for the success of a TikTok profile?
Although you can use TikTok without any followers yourself, in many cases it seems this can limit the enjoyment a user may get from the app. Of course, users can still view, like and share content they have come across on the app, but one of the most exciting elements of TikTok is the encouragement to create your own short form videos and share them with others. Especially with the onset of TikTok trends, which can range from dance competitions, lip-syncing battles, or physical challenges like the handstand challenge, the desire to join in, create and share your own attempts is heightened. Without followers to share this content with, the enjoyment of posting on the app becomes limited.
The more followers you have, therefore increases the amount of potential enjoyment received from the app. An increased number of followers will mean an increased number of views, likes and comments, as well as the potential for your followers to share your video on to other platforms, hugely increasing the chances of your videos going viral.
How can you get Followers?
There are a number of ways you can increase your TikTok following. To quickly and simply gain the best TikTok followers, you can connect with online experts who can boost your following for free. This is a really effective way of starting off a great profile on TikTok, meaning your content is able to reach a good number of people right from the get go. However, you can also gain TikTok followers by taking a number of steps. These will take more focus, and will see results over a longer time frame, however it is possible to build a following via these actions.
- Produce Original Content
TikTok is all about originality. Some of the most successful videos on TikTok are ones that make people laugh, and humour is usually derived from content users have not seen before. It’s a great opportunity to get creative with your short-form videos. TikTok is about showing your personality and having fun, so original content will bring followers in organically from consistently good content.
- Follow Current TikTok Trends
If originality seems a bit too difficult for you initially, a great way to get started on the app is by joining in with a TikTok trend. There are so many out there, and they change week on week, so keep an eye out for one you’d like to join in with and start creating your videos.
- Engage with Other Users
Another way to bring attention and followers to your profile is by engaging with other users, by liking, commenting and sharing content you have viewed and enjoyed. This is also a good way to gain inspiration for creating your own videos, and will keep you involved in the tight-knit online community of TikTok.