For all those who have been using social media for a long time now, the term “Influencer” might not be a new word for you. With the change in the marketing strategies, the influencer marketing term is a common deal ...

TikTok needs no new introduction. Many of you have used TikTok, and many have heard about the app, if not used it. While, there is a humongous brouhaha surrounding the superiority of YouTube over TikTok, let me tell you an ...

When it comes to monetizing a website, having prior information on affiliate and content marketing comes in handy. After opening my first WordPress website, I encountered challenges right from managing my content to creating traffic with posts. I desired to ...

What Is Content Marketing? The term “content marketing” is well known today. You can say content marketing is the latest buzz. Albeit, it is not the latest thing, since content marketing has been practiced for hundreds of years now. However, ...

Nowadays, a huge part of business takes place online — almost every more prominent company employs several digital marketing specialists, IT project managers, or online content writers. Along with the development of technology often goes the need to delegate more ...

A lot of people must have heard or read the abbreviation, KPI at places, but what is it, what does it signify? Let us read through to understand it better. KPIs (Key Performance Indicators) are incorporated by various organizations to ...

A major part of business marketing is involved in reaching out to its potential customers to the greatest extent. When we have the internet technology gaining the maximum momentum, what can be a better medium for marketing? Digital marketing is ...

As a small business owner, you know better than anyone just how important a website is for your new start-up company. A website is something that is accessible to potential clients and customers 24/7, it helps to build credibility for ...